Centum Investment CEO James Mworia has issued a warning about fraudulent online advertisements using artificial intelligence (AI) to impersonate him.
In an update on Friday, September 7, Mworia said the deceptive ads, which have appeared on YouTube, has no association with.
He also urged the public to remain vigilant and avoid engaging with such content.
“It has come to my attention that fraudsters are impersonating me using AI-generated YouTube ads to promote suspicious links. Please note that I am not associated with these ads,” Mworia stated in a social media post. Stay vigilant and do not engage with such content. Report any suspicious activity immediately,” he said.
Read More
The warning comes amid growing concerns over deepfake technology and AI-driven scams that exploit the likeness of public figures to deceive unsuspecting victims.
Deepfake technology leverages advanced AI and machine learning algorithms to create highly realistic but fabricated images, videos, or audio recordings.
By analyzing and replicating the facial features, voice patterns, and mannerisms of individuals, deepfakes can convincingly mimic real people.
In recent years, cybercriminals have increasingly exploited deepfake technology to deceive unsuspecting victims, often by impersonating public figures.
One of the most common scams involves financial fraud and fake endorsements.
Scammers create deepfake videos or audio clips of celebrities or business leaders endorsing fraudulent products, services or investment schemes.
Another deceptive use of deepfakes is voice cloning for fraudulent communications.
By cloning the voices of public figures or company executives, fraudsters can make phone calls or send voice messages that appear legitimate.
