The Ministry of Information and Communication Technology (ICT) on Monday, September 20, 2021, released the Ajira Digital 2021 Report, which detailed the number of Kenyans employed online.
According to the Cabinet Joe Mucheru-led ministry, 1.2 millions Kenyans are earning a living from employment on digital platforms.
“The Ajira Digital 2021 National Study on digital and digitally-enabled work and awareness of the Ajira Digital Program in Kenya established that 5 per cent of the adult population in Kenya are digital workers, which translates to 1.2 million Kenyans,” the report reads in part.
According to the report as seen by Nairobileo.co.ke most Kenyans sought employment online on a part time basis.
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“What currently inhibits and inspires Kenyans to pursue digital work is the opportunity to work part-time,” the report reads.
The report indicated that Kenya is a leading country in terms of employment opportunities generated online, due to the growth of digital platforms and companies locally.
“Kenya is leading the frontier of digitally enabled work in partnership with Ajira, a youth empowerment platform offering opportunities for online work.
“There are different services offered by Kenyans on digital platforms. A spike in growth is seen in digital marketing, virtual assistants, surveys, sports betting, and more,” the report read.
A majority of online workers in Kenya ventured into marketing at 22 percent, while data entry and article writing came close with 21 percent and 20 percent respectively.
The Ministry of ICT indicated that academic writing constituted a huge percentage of employment opportunities in article writing.
However, the report noted that Kenyans still face challenges like internet connectivity and lack of digital skills while attempting or working online.
