Editor's Review

The Nation Media Group layoffs will be effective starting Friday, June 14, 2024.

The Nation Media Group (NMG) has announced it will lay off part of its staff due to financial challenges. 

In an internal memo on Friday, June 7, NMG Chief Executive Officer Stephen Gitagama said the media house is getting reduced earnings from traditional platforms as a result of rapid transformation in the media landscape.

“We, at the Nation Media Group, have also faced challenges as a result of reduced earnings from traditional platforms, occasioned by these unprecedented disruptions. However, we are cognizant of the immense digital content creation and consumption opportunities that exist not only in Kenya but across the continent,” read the memo in part.

Gitagama noted that the organization would lay off staff effective June 14, 2024, as the media house plans to accelerate digital transformation.

File image of the Nation Media Group headquarters. 

“We must evolve into a leaner, and more agile company that will innovate at pace and drive the efficient delivery of services to our customers. This will, unfortunately, necessitate a workforce reduction, effective Friday, June 14 2024,” the NMG CEO stated.

He noted that the exercise would be carried out with utmost respect and in adherence to the labour laws.

“This decision is incredibly difficult, and we understand the impact it will have on you and your families and the colleagues who will be left behind. However, I wish to assure you that the exercise will be carried out with utmost respect for those affected and in strict adherence to the Kenyan labour laws,” Gitagama added.

Further, he announced that the affected staff would receive exit benefits as per the stipulated policies, psychosocial support through the company’s counselling service providers, a medical cover extension until December 31, 2024, and a negotiated opt-in medical insurance scheme.