Renowned media personality Eric Latiff has joined Nation Media Group (NMG) after his exit from Standard Media Group.
In a statement on Monday, January 6, NMG Head of Broadcasting Simaloi Dajom highlighted Latiff’s impressive credentials and his potential to bring transformative impact to the company’s operations.
"Latiff is a highly regarded and accomplished media personality, renowned for his creativity, passion, and a stellar track record across TV, Radio, and Digital platforms. With over 27 years of experience in the media industry, Latiff is described as a professional who brings "a wealth of knowledge and a passion for developing new media," she said.
Dajom added that Latiff's addition to NMG aligns with the company’s strategy to innovate and elevate its broadcast offerings.
"Having Latiff on board aligns perfectly with our strategy to continuously innovate and elevate our broadcast offerings and underscores our commitment to creating multimedia content that our customers love. I am confident that his inclusion will bring much-needed impact in the fast-changing media landscape," she added.
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Latiff announced his departure from Standard Media Group in a statement on Monday morning, January 6.
He expressed gratitude for the opportunity to work at Standard Media Group and expressed that he was looking forward to starting new things.
"On this 6th day of January 2025, my heart is heavy as I bid "kwaheri to the brilliant team of colleagues at Spice FM and the Standard Group. I am grateful for the opportunity to be once again a part of Kenya’s oldest private media house and I am proud of the teams that I leave behind in radio, TV, and print.
"I love the thrill of creating and starting new things and I have been blessed to do just that. I was privileged to be there at the launch of Kenya’s first 24-hour religious media house - Family FM and Family TV, the first 24hrs vernacular radio station - Kameme FM, and the first 24-hour news and information TV station - K24. Is there room for something new? Of course, always, and I sure hope to be a part of it soon. Wish me luck, I will keep you posted," he said in part.
